Eye Care for Your Protection

Why is eye care important? The words of Jesus in Matthew 13:16 states, “Blessed are your eyes, because they see.”. Blessed! It is good fortune to possess eyes that are healthy and free from any eye condition like age-related macular degeneration (AMD)

AMD is a popular eye disease that affects the central part of the retina resulting in the distortion or loss of vision. Smokers, people with high blood pressure and those in their golden years are at risk in developing this condition. So it’s best to start your eye care now by having a healthy balanced diet.

In Genesis 1:29, God said, “Look! I have given you every seed-bearing plant throughout the earth and all the fruit trees for your food.” and verse 31 reads, “God looked at what he had done. All of it was very good!”

The Scripture, whether you believe it or not, informs that fresh fruits and vegetables are good for one’s health. Vitamins A, C and E found in fresh fruits and green leafy vegetables are essentials for eye nutrition. Vitamin A is good for the cornea, Vitamin C helps the capillaries in the retina to be healthy and Vitamin E helps protect eye cells from damages caused by free radicals.

Copper and zinc are essentials for eye nutrition too. Copper-rich foods like whole wheat cereals and oysters are necessary for the development of proper eye structure. While consumption of seafood, eggs and tofu give off zinc which helps in absorbing nutrients, and eliminating the wastes.

Omega-3 fatty acids from salmon and tuna are also good for the eyes. It helps in reducing the risk of developing macular degeneration and blocks other eye diseases like the dry eye syndrome.

Eye nutrition is also about what not to eat. Some foods you should not eat for eye care purposes are processed meat and ready-to-eat foods because of their high-sodium content which contributes to hypertension that may lead to macular degeneration. Fried foods, especially those fried in trans fat, raise the level of bad cholesterol in the body which may cause different eye diseases.

Note that you need to hydrate yourself, but beverages like sugary drinks, alcohol and caffeine are not eye nutrition essentials. Avoid any of these if you can, or at least drink in moderation. Remember that the best way to hydrate yourself is by drinking water.

Aside from a healthy diet, there is regular exercise, adequate rest, a healthy body weight, quitting smoking, using appropriate eye wear and having your eyes checked by a doctor. All these are part of proper eye care.

When you eat healthy, exercise regularly, and are properly rested, you are most likely to achieve a healthy body weight. This results in a controlled blood pressure, controlled cholesterol level, and low risk of getting diabetes which translates to low risk of acquiring vision problems.

Eye care also involves making sure your hands are clean when handling your contact lenses. Wear eyeglasses when exposed to the sun and use appropriate protective eyewear to prevent getting eye injuries.

It’s important to have your eyes checked by an eye specialist at least once a year. In the event you find out you have any eye condition, learn about the risk factors and possible treatment. Some eye diseases can not be cured once you have it, no matter how strict you follow a diet for eye nutrition, the condition may be irreversible.

What Is SEO, and What Are Its Benefits?

Search engine optimization or SEO is a process created to raise organic visibility for specific search queries and thus improve the rating of your site. SEO works to improve traffic to your website, both qualitatively and quantitatively, by creating certain onsite changes. It includes: Focussing on speed, the content of web pages, interactivity, mobile-friendliness, and other core web vitals.

A successful search optimization serves customer needs and adheres to search engines’ practices and specific guidelines like that of Google and Bing. The heart of a successful SEO is anticipating and understanding the customer intent and providing the appropriate content they wish to see, along with offering the best solutions and answers. It is the best customer reach method to know more about customers’ needs and habits and simultaneously make a sales channel for your business.

Benefits of SEO

Organic search brings in more customers

Approximately 53.3% of customers come from organic search, and sixty percent claim that their maximum quality leads come from SEO-engaged web traffic. The reason for so more customers is that you are fulfilling their needs when they are looking for answers by being one of the top results. It is important to rank and climb on the topmost position on the Google page so that more customers can click on your website and see your content. You can prove reliable by attracting more customers and increasing your brand visibility by ranking for specific research and getting your website on the front page.

Creating a reliable web experience for the customer

To achieve success in your online business, you need technical elements of SEO like backlinks, authority building elements, and page speed which play an important role in keeping your site in tip-top shape. When you adhere to search engines’ rules, you can hit the front page and achieve the topmost spot in search results. In other words, you get more exposure and get good rankings. Based on your website’s functionality, customers will build their trust. Few such ways are-.

Security measures
Having fast pages
Automated customer service portals

SEO offers 24*7 promotion

SEO doesn’t stop working after fixed working hours. SEO helps to promote 24*7 promotion as the ranks are achieved through search engine optimization as well as the content doesn’t disappear after a budget runs out, which is the case with paid advertising. Thus SEO has unique features, unlike billboards (on the way out of town), enabling companies to reach customers while they are searching for it.

Benefits for the small business firms as SEO develops trust.

SEO basics are simpler than traditional print ads and sponsored posts in terms of time and effort, which can eventually provide beneficial in the long-term business. Search engine authority helps to develop trust along with good quality products and services that build customer credibility.

SEO targets marketing funnel and improve brand awareness

SEO drives content marketing that targets all stages included in the marketing funnel as it includes plenty of different content that helps you build brand awareness and loyalty. A significant impact on business can be seen within the first year of quality SEO. However, it is a long-term marketing strategy that gives increased results with time. On-page optimization and content creation are a few SEO strategies that offer a remarkable return.

Targeting entire audience

SEO is not made for targeting a single person as it contributes effectively to the companies to target the entire audience through intent-driven keyword research.

Top 10 Email Organization Mistakes to Avoid

1. Stop Sending So Many Emails

Sometimes it’s much better to handle something in person or over the phone than using email. You should learn how to recognize such situations otherwise you may find yourself buried under replies to your emails. Generally, email is great for communicating well-formulated messages that require, at most, a simple confirmation. It’s much less suitable for extended group conversations where multiple participants share their thoughts with others.

2. Start Reading Your Emails Regularly

We know that the last thing you want to do before or after work is read work-related emails, but that’s how things have to be if you want to become an efficient email organizer. Depending on how many emails you receive every day, it may take just a couple of days or even hours for your inbox to start overflowing with new, unread emails. By reading your emails regularly, you ensure that the situation never gets too out of hand.

3. Start Checking Your Emails Throughout the Day

There’s no excuse for not owning a smartphone these days. Regardless of which email service you use, there’s a way how to make it work on all major mobile operating systems. Having your email on the phone allows you to easily read new emails throughout the day, which can drastically reduce the length of your scheduled email-reading sessions, the importance of which we’ve described in the previous chapter.

4. Start Using an Email Client

Web-based email services are great because you can conveniently access them from anywhere, even when far away from your own personal computer. But even the best web-based user interface can’t rival the features and convenience of dedicated email clients such as Outlook or Mailbird. Email clients are faster, can display emails from multiple email services in a single window, support keyboard shortcuts, come with powerful spellchecking capabilities, and are available for all operating systems and devices.

We’ve already mentioned Outlook and Mailbird, which are arguably the most popular email clients for Windows, but there’s also Airmail, an email client for iPhone and macOS by Italian company Bloop SRL, Postbox, a desktop email client and feed reader for Windows and macOS written and sold by Postbox, Inc., or Mozilla Thunderbird, a free and open-source cross-platform email client developed by the Mozilla Foundation, just to name a few available options.

5. Stop Subscribing to Newsletters

Websites and companies love email newsletters because they allow them to maintain engagement and sell products with minimal effort. While some newsletters are clearly valuable, most, sooner or later, end up being ignored. You may think that it’s no big deal to subscribe to a newsletter-after all, you can always unsubscribe later-but experience tells us that things tend to become unmanageable much quicker than it initially seems. We recommend you stop subscribing to all newsletters as a rule of thumb and use other communication channels instead to receive information from websites and companies, such as social media networks or RSS.

6. Start Using Multiple Mailboxes

Why have just one mailbox for everything when you can have several and use a different one for each of the things you do. You can start, for example, with one mailbox for work-related emails and one mailbox for personal emails. Some people like to take things further and use a privacy-oriented email service such as ProtonMail for potentially sensitive personal communication and a free and convenient email service such as Gmail for web services and online shopping. Another advantage of this approach comes in the form of better security. Having some degree of separation between various activities minimizes the impact of an email breach and gives malicious hackers less information to work with.

We know for a fact that spam accounts for 45 percent of all emails sent. We also know that about 14.5 billion spam emails are sent every single day, many being some form of advertising. To say that spam emails lead to a productivity loss would be an understatement.