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Basic Automotive Mechanic Tasks

Majority of men and a few women are passionate about cars, which is why some choose to embark on a profession that entails repairing, overhauling and even modifying specific or all car type.

But definitely, aside from the enthusiasm, there are other requirements in order to become an automotive mechanic. First it would be a good idea for anyone who aspires a career on automotive repair to understand the duties and tasks of this craft. When a car malfunctions, an automotive mechanic makes a diagnosis of what have caused such failure in the equipment. After which the mechanic executes appropriate repair works depending on the car make or model. In exact, here are the possible tasks that an auto mechanic may perform:

patching up various automobiles that may be powered by gasoline, diesel or electricity (these vehicles are cars, light-medium-heavy trucks, vans, scooters, utility vehicles, power sweepers, garden equipments, forklifts, etc)
working on internal ignition engines and relating repair tasks such as valves grinding, piston and piston ring installations, bearings and bushings fittings, rod aligning, components dismantling and reassembling.
fine-tuning other components of the automotive such as clutches, transmissions, single and multiple speed differentials, hydraulic loading and accessory systems and controls, mechanical vacuum boosters, hydraulic and air brake systems, suspension systems, steering assemblies, and carburetion, ignition and electrical systems
tuning up, changing of oil, wheel and tire balancing, mufflers and smog control devices inspecting and fixing
proper utilization of shop equipments like hand-set grinders, drill and hydraulic presses, hydraulic lifts, engine analyzers, welding equipment, and electrical system testing equipment.
some welding of electrical and oxygen acetylene, matching tires on dual wheel vehicles
Aside from these, the auto mechanic may be the one to order the parts and supplies needed for the repair, keep inventories in certain projects, estimate costs and price for the automotive repair, recommend other services provided by other contractors if the automotive malfunction is out of his field, and other duties assigned.

To be able to perform well on the duties mentioned for an automotive mechanic, he or she should possess the following qualities and knowledge:

how a certain type and model of an automotive operates
principles and concepts of mechanical and electrical systems, Hydraulic and power take-off accessory systems in gasoline and diesel internal combustion engines
proper use as well as maintenance of tools and equipments in automotive machinery
safety measures, precautions and practices
basic record-keeping processes and computer skills
Different countries have different regulations on how an aspirant may become a licensed and qualified mechanic. As early as high school, there are some curriculum which provides early preparation or vocational elective courses including that of car repairing. Also, apprenticeships and training programs may be availed to add to the list of credentials. Formal training and education may come from various technical schools and colleges.

Automotive Repairing may also encompass some lifting or carrying of heavy motors and equipments so a mechanic’s body must be fit to carry out such task. He should also possess or have even the basic tools like pliers, wrenches, screwdrivers and gauges.

Choosing The Right Name For Your App

Just developing an application for your mobile app idea is not enough for making a fortune. You need to give it an appealing name which can be easily remembered by the potential audience in order to increase the number of downloads.

You might think “What’s in the name?” EVERYTHING.

Do you think Stefani Germanotta sounds as rocking as Lady Gaga and Eldrick Woods sound as sporty as Tiger Woods? No. Never. It is only because of these aliases that these celebrities have become household names. And the world of mobile applications is no different.

An attractive name for an application can help you to create that first impression in the overcrowded App store where there are millions of free apps. It can help you to stand out from several other similar apps in the same niche. If you have already materialized your mobile app idea then its now time to give it a great name so that all your efforts in developing the app don’t go unrewarded. Here, in this article, we will discuss some tips to name your application so that it does not unnoticed among hundreds of similar apps.

1. Hint at the functionality

The name of your application should be something related to what it does. Don’t go for something totally obscure, otherwise, you will have to rely a lot on your app icon to convey your app functionality.

Before starting to consider the names for your application, you need to do some homework. Identify the end goal of your product, its target audience and the emotional response of your users regarding your product. Once you are done recognizing these factors, start with the conventional method of naming an app – pair the functionality of your app with a word that enhances its originality. Clarity and recognizable are the two most important factors while naming an app.

2. Be original

Obviously, the first thing you will think of while naming an app would be to connect the name with other popular apps. Like something with prefix Facebook or Insta. But see that in gaining recognization, your app will lose its legitimacy. Why would anyone be interested in downloading the 50th app in the Play Store named Facebook-something or Insta-something when they are getting the original one? Don’t get lured to name your app by associating it with the conventional apps. Don’t be a copycat, be original.

3. Learn from others

Although your name should be unique, you can always take an inspiration from your competitors especially when you are trying to enter an overly crowded app category. Take a look at what apps similar to your app have been named and take a note of what works and what does not. However, as we said earlier, don’t be a copycat. Don’t duplicate your competitor’s app name and just add an extra character to it. It won’t earn any brownie points to your app but will deteriorate your image.

4. Use real words

While considering the names for your app, think of how people will tell their friends about the app so that they can download it too? While you are allowed to make up new words, don’t go for something that is hard to say and remember. Think of a name that people can talk about in the real world and will not need a paper and a good memory to spell it correctly. Even though your app can become a success with an odd name too, but again, why take the risk?

5. Optimize your name for app store searches and social media

This is one of the most important factors to keep in mind while naming an app. Choose a name which includes the keyword you want your app to rank for in the app store. But don’t stuff keywords. Use them sparingly and in a natural way in the title and description. This will help in increasing the ranking of your app in the app store. Also, make sure that the name of your app is available as the domain name and as social media accounts. This is very necessary for marketing your app.

You can use tools like Google Keyword Planner for keyword research.

6. Find the right length

Keep the name of your app short and concise. Don’t go for long names as it will be hard to remember. On the other hand, searching for too short names will let you in the struggle of finding a name that is not taken by anyone else. Adding the availability of social media handles and domain names to this criteria will further narrow down the list. So, choose a name that is short and concise, easy to remember and the one that conveys the functionality of your app.

Conclusion:

There are a lot many things that go into the naming of an app. These are just a few factors. However, consider these points and list down some of the best names. When it is the final show time go with your gut feeling and name the app. After all, it’s your app.

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Expert Tips for Success in Digital Marketing

Here are a few expert tips for successful digital marketing:

1. Adopt a Data-Driven Strategy:

In recent times, there has been an increasing trend of organizations working consciously with data-driven business strategies. These strategies can be considered as one of the evolutionary steps in the history of marketing. The data collected can be utilized to organize and achieve business objectives. Likewise, to build considerable ROI, Digital Marketing promotes data-driven strategies.

Every organization can have a different strategy as there are various types of data and also the channels through which they can be collected. To collect first-hand data, organizations can conduct internal market research through mobile survey, email campaigns, open survey etc. and learn about the current marketing trends. Organizations can strategize to decide the kind of data required and the most suitable way to acquire it.

2. Create Engaging Content, not just Quality Content:

Content rules the world of Digital Marketing like a King. Search engines like Google reward only those content pieces, blogs or images which do not compromise on quality and have greater engagement. However, along with the quality of content, the quantity of content must also be focused upon for engagement. In other words, for engagement, short blogs, images gif and relevant articles must be shared. The content posted on all the mediums must be such that the audience would share across their social networks.

The premium content styles like e-books, e-guides and presentations are measured slightly differently, through the number of downloads and link clicks. Hence, it is necessary to develop engaging content to improvise and learn from user feedback.

3. Introducing Visuals to Strengthen Storytelling:

Videos are found to be more engaging and digital marketing revolves around creating engagement. According to a report by Ascend on Video Marketing Strategy Survey, organizations are now working closely with moving pictures to create excitement among the audience.

Regardless of the motive to develop graphics or videos for the website, blog or social media, they are essential marketing tools which can attract engagement and help in the achievement of business goals. The key to Digital Marketing is effective storytelling and projecting the product or service to the prospects using attractive communication across all channels.

Since videos and images have their own search index in Google and YouTube, which can be given a helping hand in term digital marketing and business development. So it is necessary to work on visual storytelling, infographics, and unique video content to create more audience engagement onto your website or other channels and networks.

4. Build personalize marketing:

Personalized marketing helps in the success of the marketing through effective targeting. The key to content’s success is determined by the preferences and needs of the targeted audience. The audience gets a personalized experience where the product and service are based on their requirements.To get a better ROI, marketing must be targeted appropriately.